Monthly Archives: April 2012
Webinar: Q&A With Carly and Paul
SendGrid’s email experts Carly Brantz and Paul Kincaid-Smith hosted a webinar last week offering tips on how to improve your sender reputation. We received so many great questions that we weren’t able to get to them all. Carly and Paul wanted to continue the conversation on the SendGrid blog and address some questions they didn’t have time to answer last week. If you missed the webinar, you can access a recording here. How do outlook users complain that a message is spam? PKS: They complain through the junk email reporting tool plugin that works to improve the Microsoft Outlook spam filter. They…
READ MORE »Email is Not Dead…Again
Is email dead? Of course not but if you’re not convinced here are some reasons why email is very much alive. Email is the engine of the social web. According to Radicati, as of 2011, there were 3.1 billion email accounts worldwide – and it is these accounts that are fueling the amazing growth of social networks like Facebook and Twitter. How do people sign-up for a social network? With an email address. How do they receive alerts and communications about those accounts? Via their email address. In fact, the email address is often the only piece of personal contact…
READ MORE »Webinar: Tips and Tricks to Stay Out of the Spam Folder
Staying out of the spam folder is tougher than you might think. Over 20% of legitimate email never makes it to the inbox. Customers quickly become frustrated when they don’t receive important messages like password resets, purchase confirmations and shipping notifications. Join email experts Carly Brantz and Elmer Thomas on May 29th at 1:00 PM EDT as they break down ways to make sure your email stays out of the spam folder. This webinar will cover: Related PostsWebinar: Q&A with Ken and Carly The Benefits of Sending Email in the Cloud Three Misconceptions About Deliverability That Simply Aren’t True How to Keep…
READ MORE »Customer Success Story: Pinterest Shares Interests with SendGrid and Finds a Great Email Deliverability Partner
Pinterest is a virtual pinboard that lets you organize and share all the beautiful things you find on the web. Pinterest has grown tremendously in the past year growing their user base by 50% month over month. As a result of their rapid growth, Pinterest’s small team of engineers was left with the task of managing the flow of millions of email through their systems, and the deliverability challenges that accompany high volume senders. Related PostsCustomer Success Story: Extole “Likes” SendGrid’s Deliverablity Expertise and ISP Mediation Solutions 3 Mobile Trends That Will Affect the Future of Transactional Email Webinar:…
READ MORE »Why Legitimate App Email is Mistaken For Spam
Do you ever get reports from your customers that “this email” or “that email” was never received? Chances are, your answer is an emphatic “Yes”, but rest assured – you’re not alone. In fact, the open “secret” of email communications is that nearly 20% of legitimate email is never delivered to the intended inbox. Overall, more than half of all email sent is considered to be abusive or illegitimate. So, what do these unfortunate statistics have to do with your business? Related Posts4 Ways Relevant Email Can Increase Site Traffic and Drive Engagement What is Domain Reputation and Why Should…
READ MORE »What is DMARC and Why Should You Care?
DMARC is an acronym for “Domain-based Message Authentication, Reporting & Conformance” which is a new standard that makes it easier for ISPs’ to prevent messaging abuse in the email ecosphere. With malicious email on the rise, consumers are having increasing difficulty identifying legitimate email. As a result, they unwittingly give up their personally identifiable information which exposes them to financial havoc and ultimately reduces trust in the channel and trust in the brand. Related PostsHow to Authenticate Your Email in 5 Steps 5 Key Practices to Avoid the Spam Folder Customer Success Story: Glö Invites SendGrid to Become its Partner…
READ MORE »Webinar: 7 Tips to Improve Your Sender Reputation
Email deliverability is the secret crisis facing many companies who depend on email to send important messages to their customers. Over 20% of legitimate emails, including shipping confirmations and password resets, never reach the recipient’s inbox. Managing your sender reputation is crucial to make sure your messages get delivered reliably. Join SendGrid’s deliverability experts on at 1:00 PM EDT April 24th as they break down sender reputation and offer tips on how to stay in the good graces of the ISPs. This webinar will cover: Related PostsWhy Are My Transactional Emails Ending Up in the Spam Folder? Customer Success: Gowalla Teams with…
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