People are always complaining about overflowing inboxes and excessive email but there are some messages everyone is happy (or relieved) to receive: purchase confirmations, shipping notifications, friend requests and other transactional emails. These messages are expected and anticipated and enjoy extremely high open and click rates. There is no bigger opportunity to increase email program revenue than by monetizing your transactional mail stream. If you’re looking for ways to drive purchases or engagement with transactional emails, you’re literally leaving money on the table. Related PostsCustomer Success Story: Extole “Likes” SendGrid’s Deliverablity Expertise and ISP Mediation Solutions Customer Success Story: Online…
READ MORE »It wasn’t that long ago that email marketing was synonymous with promotional email blasts directed at large lists of prospective customers. With the rise of web and mobile applications, transactional email has become a necessary communication channel for businesses. Whether it be up-selling existing customers or establishing a reputation of reliability, many companies are only scratching the surface on transactional email’s potential. Join email experts Tim Falls and Danny Randa on June 26th at 1:00 PM EDT as they discuss the landscape of transactional email and how to make the most of it. This webinar will cover: Related PostsHow Social Media and Email Can…
READ MORE »Free Logo Services is the #1 provider of logo design services for entrepreneurs, small businesses and organizations worldwide. They have over 800,000 customers and send approximately 400,000 emails per month. Before CEO, Craig Bloem opened the doors to Free Logo Services in September 2011, he considered the implications of email on the success of his business model. Having dealt with the challenges of email operations and delivery at his previous companies, including Performable which he sold to HubSpot, Craig wanted to find a solution that he could easily integrate and scale with his business right from the very start. Related…
READ MORE »The Websense 2012 Threat Report issued by Websense releases an annual report that looks at trends in web, email, data and mobile security. The 2012 report revealed some interesting findings that developers should be wary of as they build and secure their applications. At the forefront of this report is transactional email. A somewhat obvious yet chilling stat is that 92% of email spam contains a URL. Given that most transactional email contains a link to a web page, this is a high risk category that needs to be carefully monitored at its source. Related PostsWebinar: Q&A With Elmer and…
READ MORE »There are still a few misconceptions about email deliverability that will effectively hurt your email reputation, rather than get you on the fast track to delivery. Here are three such misconceptions that simply aren’t true. Related PostsWebinar: Q&A with Ken and Carly The Benefits of Sending Email in the Cloud How to Calculate the Cost of Maintaining Your Email Infrastructure SendGrid Now Available for HP Cloud Services Why Legitimate App Email is Mistaken For Spam
READ MORE »New start-up, Cyfe experienced tremendous growth within the first two months of opening their doors. Cyfe offers an all-in-one dashboard that aggregates all of your online services using custom widgets for search, email, social, feeds and business services. With Cyfe, you can easily monitor all of your business data from one dashboard. Related PostsIntroducing the SendGrid Guide to Email Infrastructure [Webinar] Your Toughest Email Infrastructure Questions Answered Multiple User Credentials SendGrid’s API Workshop – Interactive API Documentation Hacking the Midwest
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