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Highway to Hell: Top 7 Fastest Ways to Land in the Email Underworld

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Even the most well-intentioned email program can be plagued by the pitfalls of the email underworld. Spam traps, blacklists, phishers, and more are all hell-bent on making your email’s journey to the inbox a treacherous one. Think you know how to keep your email on the right path and avoid temptation? Join SendGrid’s email experts Ali Frusciano and Katie Nelson this Thursday June 13th at 1:00 PM EDT as they take you down the top 7 fastest roads to email hell, and back! This free webcast will: Present real-life stories of email programs gone awry Uncover the most devestating pitfalls to

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How to Build a Red Hat OpenShift PaaS Cartridge

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A couple of weeks ago I had the opportunity to visit the Red Hat office in Mountain View to take part in a sort of corporate hackathon. Red Hat invited members from various companies to explore its OpenShift PaaS and build something called a cartridge at the event. These cartridges are not gray boxes that you plug into your old Nintendo console after furiously blowing out all the dust. Cartridges are ways users can extend the OpenShift platform. Third Party developers can create support for languages, databases or other environment requirements which might not exist on OpenShift in order to

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Shared and Dedicated IPs: Which Should You Choose?

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Trying to determine whether you should be on either a shared or a dedicated IP?  Before you make any decisions, let’s start with the basics. All email is delivered over an IP address. It’s basically the pony express for email, but a lot faster! ISPs use the IP address to determine whether or not to deliver your email to the inbox based on your sending reputation. If you have a good reputation, your email is more likely to get delivered. If not, then you might not have much luck getting inboxed. Shared IPs Have you ever had a virtual mailing

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SendGrid and matchist Deliver Seamless Event API Integration

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The following is a guest post from Bill Reader, Corporate Marketing Director at NTH Consultants, Ltd. Bill is a SendGrid customer who utilized matchist to help him hire a freelance developer to implement SendGrid’s Event API. Matchist is a valued SendGrid partner that focuses on matching entrepreneurs to the right freelance developers to complete projects like API integrations. How We Use Email NTH Consultants, Ltd. is a consulting company based in Detroit specializing in geotechnical, environmental, and facilities engineering. Over the past two years, I’ve been putting together technical webinars for our company to help demonstrate our staff’s expertise and

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Sender ID Email Authentication: What You Need to Know

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Sender ID Framework is an email authentication protocol designed to keep spammers out of the inbox. It’s pretty similar to Sender Policy Framework (SPF), but with one main difference; Sender ID verifies sender identity based on the Purported Responsible Address (PRA) domain using the From: or Sender: header fields. For those a little less technical, it’s simply a different way to identify the legitimacy of a sender. Sender ID was developed by Microsoft to help prevent spammers from duping unsuspecting customers into downloading malware or giving away their personally identifiable information. By authenticating your email streams with Sender ID, you

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What is the Best Language to Learn Programming?

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For non-programmers, picking a language to learn seems like a daunting task. Sometimes it may be one of the things stopping you from doing the work to get started. But it might be the most important step. “Pick a language with a strong community and don’t switch,” said Zack Shapiro, one of the experts I consulted for this post. See what Zack and others said about some of the web’s most popular languages: Ruby, Python, PHP and JavaScript. Ruby “Ruby is optimized for programmer happiness and productivity. Sure, Ruby isn’t the fastest or most performant language for a variety of

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Spam Traps: What They Are and Why You Should Pay Attention to Them

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The following is a guest post from SendGrid’s Compliance Desk. Spam Traps (also called “honeypots”) are simply ways to identify and monitor spam. Creating them is as easy as taking an email address or even an entire domain that hasn’t been subscribed to any emails and sending an email to it. Since they haven’t subscribed to any mail, it will be considered spam. There are a wide variety of spam traps. Sources for spam traps are usually old addresses that were once used as role addresses (sales@ info@ support@) in domain registrations or email addresses that were once valid but

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